Align Interests · Porto

Enabling Superpowers

Align Interests is a strategy and implementation consultancy based in Porto, helping businesses turn AI into practical business value. We start with the challenges your organisation already faces and build solutions that integrate into everyday work.

SalesFinanceITVendorsOne decisionthe company supports
One decision. Shared understanding. Sales, Finance, IT and Procurement often approach the same business challenge from different perspectives. We help bring these perspectives together, using AI to build a shared understanding and support decisions the whole organisation can stand behind. Our goal is not to introduce AI for its own sake, but to help businesses make better decisions and turn them into action.
Method and services

How we work, and where you can start

We work directly with the CEO to identify where AI can deliver measurable business value. Many companies already pay for AI tools they barely use, often bundled with existing software or supplier contracts. We start by identifying the business challenges that matter most, assessing the tools already available and determining where AI can make a real difference.

Governance at every stageBased on ISO/IEC 42001EU AI Act aligned

  1. 1

    Knowing

    We talk to the people closest to each problem and look at the data and systems as they are.

    Starts in Knowing

    SPARK AI

    Hands-on workshops where teams solve their own business challenges with AI. Training, not consulting: we build together, so the team learns by doing.

    What stays with youWorking solutions to your own challenges, and a shortlist of the next ones to solve.

    For teams starting with AI
  2. 2

    Showing

    We build working examples on the company's own anonymised data, so decisions rest on evidence.

    Showing and Enabling

    FORGE AI

    Where most engagements lead

    The foundations for putting AI agents to work in your own environment, set up in one phase with your IT team.

    How a pilot runs in shadow mode
    1. The agent proposes
    2. A rule-based flow executes
    3. A person approves

    Every step has a clear approval, a full audit trail and cost control. Nothing writes to live systems until a Go/No-Go gate on measured results.

    What stays with youA running agentic platform, a governance model and the first pilots in shadow mode.

    For companies ready to go from experiments to foundations
  3. 3

    Enabling

    We train the teams, hand over the frameworks and agree who owns what after we leave.

    Enabling

    MASTER AI

    Hands-on training where teams master the AI tools the company already pays for, applied to their own daily work.

    What stays with youFacilitation kits your own people can run again.

    For teams already using AI at work
Alongside every stage
Every stage

COMPASS AI

An AI operating model for governance, architecture and decision rights, based on ISO/IEC 42001 and aligned with the EU AI Act.

What stays with youA written AI operating model, and a decision-rights framework the board can adopt.

For the executive team and board
Every stage

Advisory & fractional leadership

Advisory and fractional CTO or CIO roles for transformation projects.

What stays with youA handover plan, so the role passes to your own people.

For CEOs running a transformation

An engagement ends when the team can continue without us.

Align Platform

Every engagement runs on our own platform

Align Platform has three layers, each built on the one before: Align Cite, Align Space and Align Flow. The company decides what information leaves — and the workspace, the knowledge base and the apps stay yours when we leave.

All three layers expose MCP connectors, so each person operates the platform from the AI tool they already use — any assistant that speaks MCP.

Explore Align Platform →

Vendor-independent by design.

We do not sell AI tools or licences, nor do we have resale agreements with AI vendors. This ensures our recommendations are based on what best serves your organisation, not on vendor partnerships, commissions or commercial incentives.

Founders

The Founders

A network of collaborators, developers and facilitators is brought in per project.

Hélder Ribeiro

Hélder Ribeiro

Co-founder & CEO

Hélder has spent more than twenty years building product and technology at large European companies. As VP of Product at Autodoc he led around 120 product professionals. At Farfetch he created the B2B platform for the luxury industry and took it to market. Before that he set up the Customer Success function at OutSystems and ran professional services in North America for Altitude Software. He holds a master's degree in Electrical and Computer Engineering from Instituto Superior Técnico.

José Maria Alves

José Maria Alves

Co-founder

José Maria connects technology to decisions on capital, governance and finance. He manages multi-asset portfolios, including small operating companies, and has twenty years of experience in financial markets.

Contact

Start with a conversation

Tell us which problem you would like to solve first. Services are delivered in Porto and remotely.

Office
Porto, Portugal